About Us

About Us
Waves Advertising was established by Peter Phelan in 1978 following a career with international advertising agencies in New Zealand as well as 7 years in London. After returning home to Christchurch he spent a period of 5 years "on the other side of the fence" as advertising manager with a major clothing and textile manufacturer.
From a modest beginning the agency prospered with many new clients joining the agency, quite a number of which remain with Waves to the present day. Over this time Waves has been an integral part in our clients growth in a diverse range of industries from construction and manufacturing to high fashion and working to premium brands. Working with this range of clients Waves has developed a strong understanding of business practices in all industries which is instrumental in assisting our clients in there marketing and communications strategies.
Today, Waves is still striving to learn and gain insight into all our clients businesses which still now has an even greater diversity then ever. Peter Phelan is still the Managing Director of Waves and brings his fountain of experience with core marketing strategies and traditional media whilst new additions to team are striving to adopt new technologies and provide an interactive arm in today's highly complex mediascape. Waves now has a strong emphasis with online strategies, websites and e-commerce solutions to provide our clients with the full service that they have always been accustomed to.
If you would like to find our what Waves can do for your business Make an Enquiry now. We look forward to a long and prosperous partnership with you business.

Waves Advertising was established by Peter Phelan in 1979 following a career with international advertising agencies in New Zealand and London where he also spent 2 years "on the other side of the fence" as advertising manager for Jaeger fashion retailers. After returning home to Christchurch he resumed his career with advertising agencies prior to setting up his own business.

From a modest beginning the agency prospered with many new clients joining the agency, quite a number of which remain with Waves to the present day. Over this time Waves has been an integral part in our clients growth in a diverse range of industries from construction and manufacturing to jewellery and fashion. By working with this diverse range of clients, Waves has developed a strong understanding of business practices in all industries which is invaluable in assisting our clients in their marketing and communications strategies.

Today, Waves is still striving to learn and gain insight into all our clients businesses which now has an even greater diversity. Peter is still the Managing Director and brings his fountain of experience with core marketing strategies and traditional media whilst new additions to the Waves team are striving to adopt new technologies and provide an interactive arm in today's highly complex mediascape. Waves now has a strong emphasis with online strategies, websites and e-commerce solutions to provide our clients with the full service that they have always been accustomed to.

If you would like to find out what Waves can do for your business Make an Enquiry now.